Business Leaders: Family Friendly Workplaces Prove Valuable to Business and Family Health


Business leaders from across North Carolina share their thoughts on why family-friendly workplaces are good for business and good for the health and well-being of North Carolina’s families in a newly released video of footage from the Family Forward NC Summit held earlier this year.

In April, more than 140 business and community leaders from across the state came together at the RTI International campus to share best practices about family-friendly workplaces and to learn about the Guide to Family Forward Workplaces. The Guide is a resource for incorporating family friendly benefits and policies into the workplace that have positive outcomes for business, family and child health and well-being. Following the event, more than 70 percent of participants reported they were inspired to take action within their own workplace to move toward enacting more family-friendly policies.

“My advice for companies considering these policies is do it. The return is greater than you can imagine. It shows you value them as employees, and they’ll deliver better value to your customers,” Blue Cross and Blue Shield of North Carolina President and CEO Patrick Conway says in the newly released video.

Shana Fox, who works in strategic partnerships for Asheville-based Aeroflow Healthcare, says having access to Aeroflow’s family-friendly policies has helped her be a more productive, loyal worker for her company.

“Throughout the workday, I am motivated more because of the support that they have allowed me to have in the workplace. Ultimately, this year has been the best year of my career, and I really think that it’s because of that,” Fox says in the video.

Watch the video: