Case Study
Mitchell Gold + Bob Williams


Location: Taylorsville • Year Founded: 1989 • Number of Employees: Over 900

The Mitchell Gold + Bob Williams corporate headquarters and manufacturing plant in Taylorsville, a rural town in Alexander county just north of Charlotte, may be one of the few factories in the country with a sand play area, a stage with a reading nook, and a garden for planting vegetables.

This American furniture company’s factory is home to an on-site, education based, not-for-profit full-time child care facility open to Mitchell Gold + Bob Williams’ local employees and members of the community, with space for 77 children from infants to age 12. It’s also one of the few five-star child care facilities in Alexander County.

Mitchell Gold + Bob Williams Chairman and CEO Mitchell Gold

Chairman and CEO Mitchell Gold, who co-founded the company with President Bob Williams in 1989, said he and Williams decided early on that offering child care would be a core part of their benefit offerings for families. 

“Somebody once told me that how you take care of a parent when they’re having their child, especially their first child, really has an impact on that parent and really lets them think long term about who you are as a person, who you are as a company,” Gold said.

“We recognized early on that we had employees with children, and they were distracted. They weren’t giving us their full attention because they were worried about being finished in time to pick up their child, or having to go across town to get their child if something went wrong,” he said.

“If you want loyalty from people, you have to be loyal to them. If you want respect from employees, you have to respect them.”

By removing some of the company’s working parents’ stressors, Gold said Mitchell Gold + Bob Williams has a more engaged, loyal workforce. “Bob and I, early on, recognized that if you want loyalty from people, you have to be loyal to them. If you want respect from employees, you have to respect them. 

If you want them to care about you, we have to care about them. All of these things are two-way roads,” he said.

Gabrielle Sinclair, a first-time mom on the human resources team whose toddler currently attends the child care facility, said she is grateful for the chance to have her child closer to her while she works.

“There’s a lot of angst and anxiety that goes along with being a first-time mom as it is, so knowing that your child is being well cared for puts those things at ease,” Sinclair said.

Sample Benefits at Mitchell Gold + Bob Williams

  • Medical and dental coverage
  • Flexible Spending Account
  • Company matched 401K retirement plan
  • Staff discount on all products
  • On-site health center for employees and families
  • On-site café serving breakfast and lunch
  • On-site gym