The business case for family-friendly practices is well-documented.

Family Forward NC, an initiative of the North Carolina Early Childhood Foundation (NCECF) with founding sponsorship by Blue Cross and Blue Shield of North Carolina (Blue Cross NC), is an innovative business-led initiative that promotes access to family-friendly practices. These affordable, research-based investments in your workforce are proven to increase productivity, recruitment and retention; grow a strong economy and improve the health and well-being of our citizens.

As part of the Family Forward NC initiative, NCECF will listen and learn, educate and engage, and ultimately support more North Carolina businesses in adopting family-friendly practices to improve the health of children and to ensure our state stays competitive.